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Back by
Popular Demand

Beginning
Q1 2025

Course

Revenue Management 101

For Non-Revenue Managers

An Interactive Introduction to Revenue Management Concepts

Pre-register by November 13 to receive
A special price of $420 (15% off the regular price of $495) 

Priority input in class scheduling

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(You will not be billed until the class schedule if finalized and you confirm your participation)

The class schedule will be published on November 19.

If pre-registration is not for you, please email us at info@zwibak.com so that we can share the registration link with you then.

Working Together

Have you wondered why revenue managers make the decisions they do?

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Are you curious how your actions impact revenue management efforts?

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Do you want to collaborate more and disagree less?

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Do you want to grow revenue and market share?​

 

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If so, keep reading...

Who is this course for?

  • Hotel Leaders, Directors, & Managers​

  • Sales, Marketing, & Front Office Teams​

  • Prospective Revenue Managers

  • Vendors and Partners

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What will you learn?

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Not just these revenue
management concepts:

  • What is revenue management?​

  • How do we know what to charge?​

  • Restrictions, controls, and the deal with overbooking ​

  • Distribution, aka ‘How Rooms Get Sold’​

  • Why all the fuss about index and share? 

  • Forecasting Basics: The Art & Science of Predicting the Future

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But also these practical skills:

  • How to work better with your revenue manager​

  • How to integrate what you learn into how you work​

  • And much more you didn't know ( or were too afraid to ask)

Course Format

This 7-week course consists of

  • 1.5 hours of live virtual instruction each week

  • Approximately 1-2 hours of reading and practice problems between sessions

  • Office hours by request

Get Certified

When you complete the course, you are prepared to pass HSMAI's Certified Revenue Management Analyst (CRMA) exam.

Learn more about the exam here.

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What Participants Are Saying

“The RM 101 course helped significantly in my job. It gave me a strong base to understand revenue management and confidence when discussing it with my partners. 

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Lynn was an amazing instructor.”

“This course prepared me to take on a larger role in revenue management and understand its implications for other departments, such as marketing, operations, and beyond!”

- Maira M. | Expedia Group

- Paul R. | Migis Hotel Group 

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